eCPM-Effective Cost Per impressions in thousands

Any publishers who has been getting a valuable amount of revenue from Adsense would advocate that at some point of time he tried to rise the eCPM value for his website.So some of you who aren't aware of the term.I will just do the basics and hint on how to improve that.

The effective cost-per-thousand impressions (eCPM) is a useful way to compare revenue across different channels and advertising programs.It is calculated by dividing total earnings by the number of impressions in thousands.For example:


One of the best ways to improve the eCPM value is to see that the ads appearing on your site or blog are not of those of the MFA sites.I have published the list of MFA sites.Google has been trying to ban all the sites that list in those category. It is best on your side to add the sites to your competitive filter.

The next technique to increase the eCPM is to make your Adsense ads more and more visible.For this I dont think there is specific idea or formula but try making your ads embeded well in the content and bring them near the header of the web page.At urbanread we place our partner ads below the title and its the exact space where they are more visible.

Urbanread is colorfull

In the space of web design the colors on your website or blog definitely help the owners to express the thought of their mind in a more powerfull way.Colors tend to set the mood of your visitor and they tend to influence the browsing habit of your visitor too.

For some industires the light and more of white colors are the perfect blend and for some the darker colors stand to be the best advantage for your visitor.On the front, the websites main intention is to hold back the visitor attention and increase loyalty.When you spend long hours to write good content for your website please remember to research on what backgrounds are best for your website.

When we tend to make Urbanread better for your blog or site we thoought it would be better
to add colors to it too so go ahead and get the urbanread colored widget.

If you have any comments about urbanread color combination please feel free to tell us here.

The latest on the Adsense is that "Google is happy about the publishers honesty telling them they have accidently clicked on their ads and they answer the question on how to best handle this situation."

One of our first blogger is happy.

When Adsense team announced on their blog that they are going to offer ads in the Catalan language it was not another news for us but instead it was addon for urbanread because one of our first widget users was a blogger in this language and we were able to send him a happy note today.

Anyway thanks Adsense team.

To read the post visit.
Inside AdSense: AdSense for content launches in Catalan

The week which passed and Charity Clicks.

The last week was very exciting at urbanread office for two reasons.One the referral system was live and working fine and secondly we got a new tag in the social community as "Adsense Sharing Widget".For this two reasons we were at work and there were some nicely crafted post cards at our desks to greet us for the nice work we were doing.

Anyway Google Adsense team released a new notice against the Charity Clicks.Which means you cannot announce to your blog or site users that the money you earn from Adsense is donated partly or completely to any charity on the other hand you can always donate it silently.

Must do atleast after you join urbanread.

One of the first thing we would request you to do atleast after you join urbanread is to block the ads from this site which are popularly know as Made For Adsense sites which contribute to lower rates for your Adsense clicks.The below list gives the MFA sites

all-free-info.com
be-healthy.net
best-download-sites.com
best-healthcare.info
best4sites.net
best8sites.org
bestphonesites.net
chosenresult.com
click-here-4-best.info
cohit.com
dailyseek.net
dbmoz.net
dbmoz.org
digg4it.com
download-it-free.com
downtown-internet.com
e-kazaam.com
e-softwaresource.com
findinfotoday.com
finditonline.ws
findmoreinfo.com
finest4.com
focus77.com
freshhunt.com
getbestinfo.com
go-2-shop.co.uk
go-4-best.com
he4lth.com
health-answers.org
healthquestlinks.com
hot4sites.com
info-on.biz
info-zap.com
info.com
infobeagle.com
infoforyourhealth.com
infoscouts.com
instant-free-info.com
leapfinder.com
maximuminformation.com
oninformation.com
op10-web-hosting.com
pricetool.com
searchguide.biz
sneakyprograms.com
soft4kids.com
top-3-sites.com
top-rated-mp3-sites.com
top10-web-hosting.com
top10mostexpensive.com
top8sites.com
toptensites.org
10-bestsites.com
25-topsites.com
50webs.com
7-topsites.com
8-topsites.com
8-topwebsites.com
8bestsites.com
8topsites.com
9topsites.com
ad2006.com

Referral Ready

The whole last week urbanread team (Yes including Adam ) was busy putting things ready for the referral system to work and empower our users who want to recommend urbanread to their friends and readers on their blog.

The concept of referral on urbanread originated from the fact of adding that extra zing to the urbanread widget.Adding your profits does not seem to harder this days its becoming easy and urbanread is also working i this direction.

Now urbanread will enable our users to provide latest news on their site or blog with referring oppotunities also.



To know the urbanread referral details

View all the various formats available.


*Adam is the Promotional Manager at Urbanread.

We support push button publishing

One of the new feature on urbanread is allowing our members to add urbanread to their blogger.com blog with just a push of a button.Our engineers sat down to prepare a
document for helping the bloggers around the world to add urbanread widget to their blogs but
unfortunately instead of preparing a document they gave this funtionality.We are pleased with what our colleagues have done and yes we are chasing them ....to prepare the document...Can anybody tell me where is Adam anyway?